Hello! Wondering what I'll be writing about here? A variety of topics from blogging to cooking, from building an online ID to being an entrepreneur, from parenting to personal branding. I love hearing from readers so comment when you can and visit thebrandiD.com if you would like to work together.

Wanted for Murder and Found Out About it on Google

Posted: December 3rd, 2010 | Author: admin | Filed under: Online ID, Personal Branding | Tags: , , | View Comments

How can a typo impact your personal brand? Very, very seriously and negatively. Take a look at what happened to Zachary Garcia of Florida. ZachAry is a University of Florida student and sandwich shop employee. ZachEry is wanted for murder in the state of Florida. You can read the story in its entirety here: http://www.switched.com/2010/11/30/zachary-garcia-google-himself-wanted-murder/?ncid=webmail [...]


Learn from Gretchen Rubin About Her Happiness Project

Posted: October 20th, 2010 | Author: admin | Filed under: Inspirational, Marketing, Personal Branding | Tags: , , | View Comments

Happiness. Do you experience it to its fullest? What were some of your happiest moments in life? Are you wishing you felt more of them? On Thursday, October 21 Gretchen Rubin, author of The Happiness Project (#1 New York Times bestseller) will be the guest speaker on the Reach Personal Branding Interview Series (its free). [...]


What is Affiliate Marketing??

Posted: May 10th, 2010 | Author: admin | Filed under: Affiliate Marketing, Marketing | Tags: , | View Comments

I have been reading lots about affiliate marketing; a term I barely new anything about 6 months ago. I new of it but I didn’t realize that some people actually earn a living like this. It’s quite impressive.

I don’t expect to ever earn a living from it but if I can add to my childrens’ college account, or make car payments with affiliates why not??


I Got Spammed!

Posted: January 28th, 2010 | Author: admin | Filed under: Online ID, Web & Blog Sites, Writing | Tags: , , | View Comments

I’m writing about blog SPAM because I hope my experience can save you time, money and any negative impact to your personal brand. My blog got SPAMMED in a major way approximately 12,448 pieces of information about cyalis, phentermine, acai berry, supreme headquarters, allis, herbs and many, many other products I’ve never heard of as [...]


Need a Little Inspiration While Job Searching?

Posted: September 18th, 2009 | Author: admin | Filed under: Inspirational | Tags: | View Comments

Dear Readers: A good friend and colleague created this excellent video to give many struggling job searchers some career inspiration. Her name is Kristen Jacoway and she is a soon to be published author. Her upcoming book is called I’m in a Job Search; Now What???; To learn more about Kristen visit www.CareerDesignCoach.com. Have a [...]


Tired, Uninspired but You Need to Write a Blog Post?

Posted: August 21st, 2009 | Author: admin | Filed under: Uncategorized | View Comments

Time is running out, the clock continues to tick and you haven’t written a blog post in over a week now. Typically, you post twice per week. You’re tired, uninspired, busy, overwhelmed, under tight deadlines with a new project – what can you do?? You haven’t even had time to send a Tweet! Surely, you [...]


Building a Site That Can EXPRESS Brand YOU!

Posted: August 13th, 2009 | Author: admin | Filed under: Uncategorized | View Comments

You know you need to develop your presence online but you’re not sure how. Where should you begin? After contacting a Reach-certified personal brand strategist (yours truly wink, wink), you might want to consider developing a website or blog site for yourself. While working with a personal brand strategist you will clarify your communications goals, [...]


Your Brand ENVIRONMENT and What it Says About Your Personal Brand

Posted: August 3rd, 2009 | Author: admin | Filed under: Uncategorized | View Comments

Have you heard of the term “brand environment?” Wondering what it means? It’s all the seemingly “little things” that comprise the environment around you. Your brand environment includes everything from the carpeting in your office to your clothing, your techno-gadgets, and even where you might choose to host a dinner for your clients. Each and [...]


What Does a Stay-at-Home Mom Have to Offer @ the Office?

Posted: June 17th, 2009 | Author: admin | Filed under: Uncategorized | View Comments

Many women who have been stay-at-home moms may be finding their way back to the workforce sooner than expected as a result of the floundering economy. Undoubtedly, this can cause great stress. Women who have spent some time out of the work place often feel that they are not as qualified for jobs that they [...]


Writing vs. Writing

Posted: May 27th, 2009 | Author: admin | Filed under: Personal, Personal Branding, Writing | Tags: , , | View Comments

I’m new to the blog world. After several years of writing articles for everything from a college newspaper to The Wall Street Journal, writing speeches for Boston’s current Mayor to United Nations Secretary Generals (Boutros Boutros-Ghali and Kofi Annan), writing press releases and website copy for many, many websites I find writing a blog post [...]